Who is BIBA —and who is Ben?
BIBA is the British Insurance Brokers’ Association, the UK’s leading trade body for general insurance brokers, representing thousands of trusted firms nationwide. BIBA is an introducer appointed representative of Ventrica Ltd to give you added protection.
Through our Find Insurance Service we can connect you with brokers who take the time to understand your business and find insurance that truly fits. It’s quick and easy.
And Ben? He’s not a real person, but he is the relatable, human face representing friendly, knowledgeable BIBA insurance brokers who are focused on getting you the right cover for your business and budget.
Ben
Broker
Sam
Electrician
Jen
Entrepreneur
Ready to find your Ben?
Call 0800 999 7775
Use BIBA’s Find Insurance service to connect with a trusted broker..
Find a business insurance broker:
Ready to find your broker Ben?
Finding the right business insurance can be confusing
That’s where a BIBA insurance broker comes in. Insurance brokers are your trusted insurance expert. They’re there to guide you every step of the way: from advising you on the right cover to helping you buy the best policy, and even assisting with any claims you need to make. Their expertise ensures you’re getting the right protection and the best value throughout your entire insurance journey.
Ready to find your Ben? Use BIBA’s Find Insurance Service to connect with a trusted broker. Whether you’re just starting out or scaling up, the right support is just a few clicks away.
As Featured in
Leading UK Newspapers
Our ‘Ben the Broker’ campaign has been prominently featured in major UK publications, including:
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The Times
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Daily Mail
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The Sun
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The Guardian
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The Mirror
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iPaper
These features highlight the trust and credibility that BIBA brokers bring to businesses across the UK.
AD Campaign – Ben The Broker – SME Insurance:
Frequently Asked Questions
FAQs:
What is BIBA’s Find Insurance Service and how do I find my Ben?
BIBA’s Find Insurance Service is a free, not-for-profit online platform and phone line operated by the British Insurance Brokers’ Association (BIBA) to help individuals and businesses find suitable insurance. Whether you’re seeking home, motor, travel, or business insurance, or have unique circumstances such as medical conditions, age-related concerns, or flood risk, BIBA connects you with specialist, regulated insurance brokers who can offer tailored advice and solutions.
And Ben? Ben is not a real person but a friendly, relatable figure representing BIBA’s network of knowledgeable insurance brokers. He embodies the approachable and expert support you can expect when using the Find Insurance Service.
How the service works:
- Access the Service – You can reach BIBA’s Find Insurance Service online at www.biba.org.uk/find-insurance or by calling main line for general inquiries 0370 950 1790 or 0800 999 7775 for SME specific insurance needs.
- Speak with an Adviser – A BIBA adviser will discuss your specific insurance needs and direct you to a specialist broker like Ben experienced in handling your type of insurance need.
- Receive Tailored Advice – The broker will provide expert guidance at no cost before any purchase, comparing options to ensure you get the right cover for your circumstances.
It’s a trusted way to find cover providing peace of mind, so that you can get on with running your business!
Who Can Benefit from BIBA’s Find Insurance Service?
BIBA brokers work with businesses of all shapes and sizes, from start-ups and sole traders to large established companies. Whatever your sector or stage of growth, there’s a broker who can help you find the right insurance. BIBA can also help individuals and organisations with more specific or complex needs. Support is available for those with pre-existing medical conditions or disabilities, age-related insurance concerns such as younger or older drivers, properties at risk of flooding, or other unusual cover requirements.
READ MORE: 1). Insurance Age, 2025 2).The Standard, 2022
What’s the difference between a broker and an insurer?
An insurer is the company that provides and underwrites your insurance policy. A broker acts for you. A broker works to understand your needs, finds the best options available from a range of insurers, and makes sure you get the right cover at the right price.
READ MORE: When to use an insurance broker | MoneyHelper
Can a BIBA broker find me competitive insurance?
Yep! Often using a BIBA broker saves you time and money. Brokers have access to a wide range of insurance options and can negotiate competitive deals tailored to your needs. Their advice can also help you avoid paying for cover you don’t need.
When is the Find Insurance Service available?
You can access the Find Insurance Service online 24/7. If you need additional help, our Find Insurance team is available to help by phone Monday to Friday, 9:00am to 5:30pm (excluding public holidays). Outside of these hours we can take a message and arrange a member of the team to call you back.
